PICA Blog

The Key to Success and a Thriving Business Revealed

Jun 2, 2021 9:03:19 AM / by Carly Robbins, DPM

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Think for a minute about planning your dream vacation. Do you picture relaxing on a white, sandy beach with calm, clear blue water, a gentle breeze, the smell of salt water and the perfect sunset? Will it be Hawaii, Tahiti, Bali, the Mediterranean or the Caribbean? After selecting the location, now you need to book a hotel or vacation rental property. If you google hotels in Hawaii, hundreds appear. Do you go with the first one on the list? Of course not! You read all the reviews and ratings to make an informed decision.

A hotel can make or break your vacation. If the room is unclean, the amenities are lacking, the location isn’t ideal and the staff is unfriendly, your dream vacation won’t be a dream at all; it’ll be a nightmare! That is why recommendations, reviews and ratings are critical. People who have stayed at the hotel can tell you its pros and cons. In the same way, recommendations are essential to finding the best products and services.

How many times have you asked friends for recommendations on restaurants, coffee shops, contractors, mechanics, etc.? Your friends’ recommendations and firsthand experiences are more valuable than choosing the first car repair shop you see when you’re driving down the street.

Whether you’re looking for the best medical equipment to purchase, the most qualified employees to staff your office or where to obtain your next continuing education credits, you look to recommendations from colleagues, industry leaders, podiatric colleges and state and national podiatric medical associations. Recommendations from these respected individuals and organizations are far more trustworthy than simply taking the word of any company that provides products or services to podiatrists. These industry experts understand podiatric medicine and have the same appreciation for it as you do. Recommendations are the key to helping your business thrive and ultimately lead you to success.

Being endorsed and recommended by state and national podiatric medical associations is a great honor and privilege. It’s a decision that is made after careful planning by the association, and extensive research has been conducted on the company, its products, services, what it stands for and how it actively supports the podiatric community. An endorsement demonstrates the reliability, trust and confidence the association has in a company or brand.

Only one medical malpractice insurance company is endorsed by over 40 state and national podiatric medical associations. PICA is privileged to hold that great honor!

PICA understands the challenges you face today and is working diligently to help protect you. We have your best interests at heart and have designed a policy to thoroughly help protect your practice. PICA is continuously offering additional services and coverages to make sure your business practice needs are met and you’re protected from broader areas of risk. We also offer one of the largest online libraries of podiatry-specific risk management resources and confidential risk management consultation.

The protection of your reputation and practice is crucial. PICA’s defense counsel collectively have over 1,000 years of experience defending podiatric physicians and most of them have exclusive arrangements to defend only PICA insureds. With this level of expertise, you can rest assured that PICA will boldly protect your reputation and practice.

Over 40 state and national podiatric medical associations recognize that PICA offers quality products, outstanding service, dedication to the podiatric community, and unmatched value, so they offer their full support and endorsement to us.


Supporting PICA—a company whose primary goal is to help protect podiatric physicians–means supporting a company that’s been championing for you and your chosen profession for nearly four decades.


If you aren’t currently insured with PICA, take a moment to reevaluate your decision. Fill out our online form to get a no-obligation quote.

 

The information contained on the PICA Blog does not establish a standard of care, nor does it constitute legal advice. The information is for general informational purposes only. We encourage all blog visitors to consult with their personal attorneys for legal advice, as specific legal requirements may vary from state to state. Links or references to organizations, websites, or other information is for reference use only and do not constitute the rendering of legal, financial, or other professional advice or recommendations. All information contained on the blog is subject to change.

Tags: Practice Management

Carly Robbins, DPM

Written by Carly Robbins, DPM